Case Studies
Case Studies
AmplifyHeart: Heart Health App
A heart-health app that helps busy people build healthier habits through a simple, supportive, and motivating experience.
Redesigning a Government Website
A clearer and more accessible e-government experience designed to improve navigation, build trust, and support everyday tasks
Redesigning a Government Website
A clearer and more accessible e-government experience designed to improve navigation, build trust, and support everyday tasks
MeowMinder: The Household Pet Hub
A pet care app redesigned from a social concept into a practical tool for health tracking, reminders, and shared household coordination.
MeowMinder: The Household Pet Hub
A pet care app redesigned from a social concept into a practical tool for health tracking, reminders, and shared household coordination.
Kitravia: AI Travel Planning Redesign
A UX/UI redesign that replaced complex travel search flows with a more intuitive conversational AI experience
Kitravia: AI Travel Planning Redesign
A UX/UI redesign that replaced complex travel search flows with a more intuitive conversational AI experience
My Approach
Design with purpose. I combine strategic thinking with a minimalist aesthetic to create digital products that are visually engaging, intuitive, and easy to navigate. My focus is on clarity, accessibility, and seamless interactions.
01
Discover and Emphatize
I start by listening. Just as I learned to anticipate passenger needs as a Cabin Manager, I use research and empathy maps to understand the real pain points of users.
Define and Idiate
I translate insights into clear goals. Using wireframes and user flows, I map out logical paths that simplify complex digital journeys.
02
Visual Design and Prototyping
This is where ideas take shape in Figma. I focus on clean aesthetics—like my Peach & Brown palette—ensuring the interface is not only beautiful but accessible.
03
Test and Iterate
Design is never finished. I test my prototypes and refine them based on feedback, always aiming for that 'smooth landing' in user experience.
04
My Approach
Design with purpose. I combine strategic thinking with a minimalist aesthetic to create digital products that are visually engaging, intuitive, and easy to navigate. My focus is on clarity, accessibility, and seamless interactions.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
My Approach
Design with purpose. I combine strategic thinking with a minimalist aesthetic to create digital products that are visually engaging, intuitive, and easy to navigate. My focus is on clarity, accessibility, and seamless interactions.
01
Discover and Emphatize
I start by listening. Just as I learned to anticipate passenger needs as a Cabin Manager, I use research and empathy maps to understand the real pain points of users.
Define and Idiate
I translate insights into clear goals. Using wireframes and user flows, I map out logical paths that simplify complex digital journeys.
02
Visual Design and Prototyping
This is where ideas take shape in Figma. I focus on clean aesthetics—like my Peach & Brown palette—ensuring the interface is not only beautiful but accessible.
03
Test and Iterate
Design is never finished. I test my prototypes and refine them based on feedback, always aiming for that 'smooth landing' in user experience.
04